Release Date
March 3, 2020
Dev Time
2 months
Client
Paramount
Tech
Virtual Reality (VR)
Platform
HTC Vive Pro 2
Industry
Entertainment
Paramount A Quiet Place VR
1
Challenge
Translating the tense atmosphere of A Quiet Place into VR while maintaining audience immersion was a complex task.
Solution
Well Played Studios worked with the filmmakers and VFX designers to create a VR experience that heightened the tension using spatial audio and immersive environmental cues, mirroring the suspenseful silence of the film.
2
Challenge
Creating an environment where users could physically engage with the world of A Quiet Place required a seamless, interactive experience.
Solution
The team integrated full-body tracking to give users a realistic, hands-on experience, allowing them to interact naturally with the environment as if they were within the film itself.
3
Challenge
Ensuring that a large number of attendees had a smooth experience at the NYC pop-up required careful coordination.
Solution
Well Played Studios optimized the VR experience for efficient throughput, with a streamlined setup process and trained staff to manage large crowds, ensuring a positive experience for each attendee.
Well Played Studios created a full-body VR experience for A Quiet Place Part II, immersing fans and media into the film’s world, in collaboration with Paramount, Platinum Dunes, and ILM, which became a major attraction at the pop-up event in New York City.
Well Played Studios was commissioned by Paramount to create a full-body VR experience to promote A Quiet Place Part II. This immersive experience transported fans, media, and others into the world of the film. To ensure authenticity, the team collaborated closely with the film’s producers at Platinum Dunes, Paramount's marketing team, including its division president, and ILM. The VR experience served as a major attraction at the A Quiet Place Part II pop-up event, running for a week in New York City.
Results
The A Quiet Place VR experience ran for a week in New York City, immersing thousands of fans into the tense world of the film. Additionally, VIP demonstrations were held for 100 press members and influencers, allowing them a first-hand look at the technology and storytelling. Even the film’s cast experienced the VR immersion. Due to its overwhelming success and positive reception, Well Played Studios was invited to create a new VR experience for the upcoming 2024 sequel, A Quiet Place Day One.
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