OVERVIEW
Two weeks prior to the start of the World Series, we worked with T-Mobile’s team to produce 360 videos of batting practice, and warmups, during 3 games of the World Series. We coordinated with the MLB’s production team on the video shoot and loaded content into headsets. Working with 160/90’s fabrication team we built out a “dugout” for the users to sit in and experience being on the field during warmups and batting practice.
GOALS
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Give diehard fans the once and a lifetime experience of being on the field with their favorite players
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Build a management system to get the highest throughput possible
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Use breakthrough software to manage all the headsets from one device
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Provide the best possible gear and brand ambassadors for the experience
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Create a high end experience as fast as possible, a new experience every game